Now booking November walk-throughs

020 4520 1844

Swatches, then the room

Colour, chosen in the light it will live in.

True Coat is a painter and decorator for Islington homes that want a quieter finish. We edit the palette, do the dull preparation properly, and leave the lines straight.

  • Clay 04
  • Plaster 01
  • Chalk 00
A warm living room with a red brick wall, a white sofa, a rug, plants and green pendant lamps
Living room · one warm wall. Library photograph, not True Coat’s work.
homes finished nearby
120
studio opened
2014
for most rooms
2–5 days
Chapel Market Mews
N1

Free estimate

Tell us the room. We will come and look.

A note is enough to book a walk-through. We reply with times, not a brochure. Your details stay in this browser’s studio desk — this preview does not send them to a server.

  • InsuredPublic liability in place, certificate with the estimate.
  • Written scopeRooms, repairs, sheen, and what is not included.
  • Samples left with youColour stays on the wall until you have seen an evening.
  • Dust-minded sandingExtraction where it matters, floors covered, a sweep before we leave.
No account. No mailing list.

Colour library

A short deck, not a department store

These are the colours we actually specify. Hex is a label. The sample on the wall is the decision.

Open the library

  • Plaster 01

    #E7E0D6

    The house neutral.

    Almost every room · Matte
  • Chalk 00

    #F7F3EC

    A soft white for ceilings and upper halls.

    Ceilings, halls · Matte
  • Clay 04

    #C45C26

    One wall, a door, or inside a bookcase.

    Living, dining · Matte
  • Clay dust

    #E7C3B2

    Clay diluted by plaster.

    Bedrooms, nurseries · Matte
  • Sage 02

    #5E6E4C

    A garden green that stays civil in north light.

    Bedrooms, baths · Matte
  • Mist 05

    #D5DDD4

    The pale partner to sage.

    Bedrooms, studies · Matte

Room references

Room ideas, without the wide angle trick

Photographs from jobs around the studio. Filter by room, palette, or finish.

View gallery

Images on this preview are library photographs from Wikimedia Commons, credited on the credits page.

How we work

Five steps, most of them unglamorous

The colour is step four. Everything before it is why the room still looks right next year.

Full process

A paint roller loaded with terracotta paint on a freshly painted orange brick wall
  1. Walk-throughWe look at the rooms with you and write what is actually in the way.
  2. Colour editSamples go on the wall, in the light the room really has.
  3. Protect & prepFloors covered, fittings masked, surfaces made ready.
  4. Paint & paperThin coats, cut in by hand, sheen chosen room by room.
  5. Snag & careWe walk it with you, then leave a short note on washing and touch-up.

Reviews

Notes from finished houses

Asked after snagging, not on the day the last tin is closed.

All reviews

They talked us out of a fashionable grey and into a plaster that makes the evening lamp look warm. The stairs are the straightest they have been in twenty years.

Priya ShahN5 · hall and stairs · 2025

The estimate listed the caulk, the crack over the window, and the door that sticks. Nothing vague, and the flat was left sweepable every night.

Tom & Elise WernerN1 · reception and kitchen · 2026

We had a sample on the wall for a weekend before anyone opened a tin. The harbour blue is deep at supper and still readable at breakfast.

David OkonkwoE8 · dining room · 2025