02 · from £25k

Product launches

The object, the room and the first five minutes matter more than a brand film. We plan the sequence so people remember the product.

A round table and white chairs under a single lamp in a curved, wood-panelled room
Stock photo, for illustration only: Mike Duchstein / Wikimedia Commons, CC BY-SA 4.0. Credits
Indicative band
from £25k
Timeline
10–16 weeks
Format
In person, sometimes with a live cut for people who cannot attend
Best for
Range launches, reopenings, customer previews

What you should get

  1. 01

    A room that shows the thing itself, not a slide of it

  2. 02

    A spoken programme short enough that guests still talk to each other

  3. 03

    A clear ask: what you want people to do before they leave

What’s included

  • Launch narrative and a timed run of show
  • Room layout, tasting or demo plan
  • Venue shortlist and supplier bids
  • Guest flow from arrival to the ask
  • On-site producer
  • A one-page note on what guests actually did

Usually scoped separately

  • Film and photography production
  • Stand build and print beyond simple room graphics
  • PR lists and media pitching
  • Product samples

How a job tends to run

  1. 01

    Story.

    What is actually new, who it is for, and what a good leaving line sounds like.

  2. 02

    Room.

    Where the product sits, how people move, and what we refuse to put on a screen.

  3. 03

    Rehearse.

    A full timing pass with the speakers, not a read-through on a call.

  4. 04

    Launch.

    Hold the clock. Capture what buyers and guests commit to.

Sample work in this line

Awards and galas